Paramore Simple. Clear. Focused on Results.

From Analytics to Impact

April 16, 2013  •  8:30 - 11:30 AM  •  Belcourt Theatre

Let’s face it. We all go a little mad sometimes, especially when we’re faced with a digital landscape that seems to undergo a sea change every time we look up from our laptops. In this session, we will examine how and why the web is changing and what you can do to keep calm and carry on.

No Pain, No Gain

The Paramore Digital Smackdown

October 16, 2012  •  8:30 - 11:30 AM  •  Belcourt Theatre

Professor of straight talk David Baker dished on personality profiles and why they matter, while Paramore's best and brightest took a look at the good, the bad, and the ugly of your digital campaigns during The Paramore Digital Smackdown. No pain, no gain, right?

Debunking Mobile Myths and Avoiding the Knowledge Coffin

Mobile Design

April 24, 2012  •  8:30 - 11:30 AM  •  Belcourt Theatre

In 2014 most people will visit your website using a mobile device. But while we know you'll look svelte holding your iPhone, your website might not fare so well on the other end. It could look like a genetic mutation gone bad.

David Baker, Leslie Camacho, and Josh Clark addressed how you fix that and a whole lot more at our second PU.

Content Strategy

The Missing Piece of the Puzzle

October 18, 2011  •  8:30 - 11:00 AM  •  The Frist Center

Web content: it's the meat in the sandwich, not the icing on the cake. Too often, organizations fail to deliver content that meets user needs and serves their business goals. David Baker and Karen McGrane offered solutions to the content problem and more at our first PU.