Unless you’ve been under a digital rock, you’ve at least heard of Google+. And if you don’t want to read one of the 50 in-depth articles published about Google+ last week, the following is a brief breakdown of what you need to know.
What is Google+?
Google has created a new social network, Google+, that allows you to categorize your friends in “circles” (i.e. Family, Friends and Acquaintances) to make it easier to share information to certain groups of people. For example, there might be some information you want to share with your family, but not your whole friend database. Unlike Facebook, where you are sharing your information with everyone, Google+ allows you to be more selective with who sees your posts.
What is Google+1?
Google+1 is Google’s answer to the Facebook “Like” button; however, it shows up in the search engine and allows you to recommend content to others, and have content recommended to you.
Google will one day take over the world and Google+ is just another step in that direction. There is a lot of potential in Google+ since Google’s Free tools and products including Google Analytics, Docs, Calendar, Forms, Places, Mail and YouTube are all integrated with your Google profile. Like many others, Facebook is the only part of my digital life that exists outside of Google, and Google+ has the possibility of streamlining everything into one digital space.
No one can predict the future of Google+, but it will be exciting to see what will happen. So, go sign up. Invites are easy enough to come by. Give it a whirl and we’ll all figure it out together.
For more about Google+1 and the difference between it and the Facebook like check out this article on SearchEngineLand.
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