Paramore Simple. Clear. Focused on Results.

Sweet Home, North Alabama

North Alabama is a lovely group of ladies who manage North Alabama’s tourism industry.

3,2,1, LAUNCH - Cleveland State Community College

Cleveland State Community College is located in Cleveland, TN near Chattanooga. Last year they came to us needing a website that would be more focused on motivating potential students to attend CSCC. Prior to this website it had been ten years since they have revitalized their website, so this was an exciting experience.

WWW 101: The Mechanics of the Internet

Like we always say: Educated clients are the happiest clients. This post is to help you understand the inner workings of the internet. The internet is changing crazy fast and we’re the ones who are trying to stay on top of it as it does. That way, we can tell you all about it.

Let’s start at the end and work our way back.

Life in the Google Ecosystem

Several weeks ago, a handful of the cool kids from Silicone Valley came to our humble town to share their wealth of knowledge. Eight people from a little company called Google spoke on a handful of topics that were unreasonably helpful to anyone in the digital space, or any space for that matter.

Rivermen launched - and not down a zip-line.

A few months back I blogged about having some of the coolest clients in the world - some let us go zip lining in the mountains of West Virginia. Between then and now, through some laughter and tears, we’ve completed the Rivermen.com website. That’s what I’m here to talk about.

The Art of Absorbing: What I Learned From A 3-Year-Old

Lately, talking with kids has taught me a lot about communicating at work.

Thoughts on Rilke

“If we only arrange our life in accordance with the principle which tells us that we must always trust in the difficult, then what now appears to us as the most alien will become our most intimate and trusted experience. How could we forget those ancient myths that stand at the beginning of all races, the myths about dragons that at the last moment are transformed into princesses? Perhaps all the dragons in our lives are princesses who are only waiting to see us act, just once, with beauty and courage.”

- Rainer Maria Rilke

Deliverables for Dummies

Account Managers wear a lot of hats. Our goal is to keep the client happy, keep the project on time and on budget. With that, communication is key throughout the life of a project. There is one tool that drives the project to a successful completion and at the heart of the Account Manager’s role is: the deliverable.

Adventures On The Gorge - our trip to West Virginia

Before every project, Paramore kicks off the working relationship and dives deep via a Discovery Meeting. (I’ve written a post about discovery that can be found here). Typically, we host the meeting in our office.

This time it was different.

Refining Discovery

Before starting any project with a new client it’s important to get to know who they are, what they are about and why they are coming to you. We do this through a process called Discovery. Having been with Paramore just over three months now I’ve been involved in a few discovery sessions. Each time it’s been a completely different experience based on the project, the client, their needs and goals.

Paramore.is My New Home

We’ve all started new jobs before, and we all know that every time it’s like drinking water from a fire-hose for the first couple months.